AI COMMERCE DISCOVERABILITY AUDIT

Will shoppers find your store when they ask ChatGPT what to buy?

We audit the storefront, product data and trust signals that help AI shopping systems understand your business. See what is ready, what is missing and what to fix next.

Store structure Product evidence AI discoverability
Audit request

Your store. Your email. That's it.

Independent audit. No ranking promises. We use your email only to respond to this request.

Jon Riesel OS 2.1 · London to worldwide

Build the operating system. Train the operator.

Two private programmes plus a carefully gated hardware catalogue. LifeCloneAI organises the company. Guided neurofeedback trains the attention behind it. Muse provides the compatible signal layer.

Explore the live offers Compare the programmes

USD programme pricing and direct enrolment are live worldwide. The expanded Muse catalogue is public with official media and availability requests, while stock and delivered terms remain confirmed before hardware payment.

LifeCloneAI · Founder OS Seven founding places

The company operating system.

A private ninety-day founding programme that turns priorities, evidence and decisions into one swipeable CEO rhythm.

$1,997 USD One-time · 90 days · 7 places

Founding cohort
7 places
Build window
90 days
Experience
Private OS
  • Private LifeCloneAI OS workspace for 90 days
  • 90-minute design and onboarding session
  • Three 45-minute private progress reviews
  • Direct founding-product feedback path
  • Human control over consequential actions
Open the Founding Seven Ask before buying

Direct enrolment is available worldwide in USD. Seven places. One-time purchase with no automatic renewal.

Myndlift · Guided neurofeedback Twelve-week programme

Train the operator behind the company.

A guided practice for founders who want a more consistent rhythm for focus, calm and attention training.

$1,200 USD One-time · 12 weeks · Muse not included

Programme
12 weeks
Platform
Myndlift
Hardware
Muse required
  • 60-minute guided onboarding and baseline orientation
  • Personalised remote practice through Myndlift
  • Three 30-minute reviews around weeks 4, 8 and 12
  • Progress visibility and protocol review
  • Clear wellness and data boundaries
Open the 12-week programme Ask before buying

Direct enrolment is available worldwide in USD. Compatible Muse hardware is required and not included. No medical diagnosis, treatment or guaranteed outcome.

Muse · Official product catalogue Six products · Official media

Build your Muse system.

Choose Muse 2 or Muse S Athena, add one year of Muse Premium when useful, and protect the hardware with the model-specific case.

Headbands from $249.99 USD Cases from $39.99 · Official retail references

Headbands
2 models
Bundles
2 options
Cases
2 fits
  • Muse 2 and Muse S Athena device-only references
  • One-year Muse Premium bundles separated from Myndlift
  • Model-specific protective cases
  • Official product imagery from Muse's public press kit
  • Original copy with stock, delivery and wellness boundaries
Open the Muse catalogue Request hardware availability

Six current Muse references sourced from choosemuse.com on 2 September 2026. Final product, stock, subscription entitlement, taxes, shipping, warranty and return terms are confirmed before payment.

  • Commerce Shopify
  • Memory Supabase
  • Surface Vercel
  • Authority Human governed

One operator · Three fields

Three worlds. One operating philosophy.

I work where intelligent commerce, founder memory and human performance meet. Each field has its own page. The operating principle stays the same: make complexity usable.

01 AI commerce

Intelligent commerce

Shopify, customer journeys, operating data and governed automation designed as one system.

Explore AI commerce
02 Founder OS

Business memory

Critical context, evidence and decisions turned into an operating layer the company can actually use.

Meet LifeCloneAI
03 Human performance

The human layer

Attention, recovery, meditation and operator performance, explored without miracle promises.

Open neurotech

Myndlift · Muse · Founder focus

Twelve weeks to build a repeatable practice.

A private, guided neurofeedback programme for founders and operators. The Myndlift delivery environment supports remote practice and progress review while the programme keeps interpretation, claims and decisions inside clear boundaries.

Official hardware · Bundles · Cases Six-product catalogue live

Muse S Athena + Muse 2

Compare both headbands, their one-year Muse Premium bundles and the correct protective case. Myndlift remains a separate guided programme.

Open the Muse catalogue
Guided neurofeedback · Twelve weeks Direct enrolment

Myndlift

The training technology for a guided remote practice with onboarding, progress visibility, communication and scheduled human reviews.

Myndlift product information
The twelve-week rhythm

Use feedback as a mirror, never a verdict.

Arrive, sense, train and reflect. The purpose is a consistent attention practice and better self-observation, without turning platform data into diagnosis.

Open the 12-week programme
  1. 01
    Arrive

    Settle the body and remove the next distraction.

  2. 02
    Sense

    Observe a baseline without turning the signal into a verdict.

  3. 03
    Train

    Repeat one short meditation or guided neurofeedback session.

  4. 04
    Reflect

    Record what changed in sleep, focus, energy and behaviour.

Educational performance and wellness programme. It does not provide diagnosis, medical treatment or a guaranteed outcome. Myndlift provides the training technology; Jon Riesel offers and supports the programme. Compatible Muse hardware is required and is not included. Muse catalogue prices are references; stock, destination, warranty, returns and final delivered terms are confirmed before hardware payment.

Six focused engagements

Choose the system you need next.

Focused engagements for founders and commerce teams who want fewer disconnected tools, clearer operating memory and governed execution.

View the full shop

London · Travel · The table

Life is part of the operating system.

Good systems should leave room for movement, people, beautiful places and a generous table. This is the life around the build.

Meet Jon
Founder · Operator

Presence before performance

The person behind the systems, building with taste, attention and clear human authority.

Jon Riesel in London, dressed for work at the railway station
London · In motion

The city between builds

Trains, walks and working sessions create the distance needed to see the next decision clearly.

Travel · Recovery

Rest is part of the system

Beautiful places, good food and time with people matter because a life is more than its dashboards.

Current builds · Founding cohort

Building the next operating layer.

Products, platforms and operating experiments across AI, Shopify, human performance and culture, with clear boundaries between the public story and private evidence.

01 Owner operating system LifeCloneAI Building 02 Operating surface LifeCloneAI OS Live product 03 Human operating layer Invincible Human Developing 04 Commerce + culture Points of Tango Active 05 Agentic commerce Shopify AI Operating 06 Agentic work Codex + ChatGPT Daily build

Personal field notes · Built through practice

Lessons from the build.

Six principles for building with more clarity, energy and humanity. No borrowed slogans. Just ideas made useful through action.

Jon Riesel in Arrecife wearing a light jacket by the waterfront
01 Direction

Clarity is a decision.

Most people wait for clarity to arrive. I prefer to create it: reduce the noise, name the one decision that matters and move before certainty feels complete.

Put it into practice

Choose one outcome. Remove three distractions. Finish the next visible action today.

Jon Riesel at Playa del Faro in a black shirt
02 Vitality

Energy is an operating asset.

Ambition is expensive when the person carrying it has nothing left. Sleep, movement, real food and protected attention belong inside the plan because every decision passes through your state.

Put it into practice

Design tomorrow's energy before you design tomorrow's calendar.

Jon Riesel on a seaside balcony in Castelldefels
03 Discipline

Build systems that survive motivation.

Intensity can start a project. Only structure can keep it alive. Turn the right behaviour into the easiest behaviour, then let visible evidence replace mood.

Put it into practice

Create a default, a trigger and a receipt for the habit that matters.

Jon Riesel in a floral shirt portrait
04 Identity

Identity follows repeated action.

You do not become a different person by announcing it. You become one by collecting proof. Every kept promise is a vote for the operator, founder and human you are becoming.

Put it into practice

Make one promise small enough to keep daily and important enough to change you.

Jon Riesel in Marbella with the sea behind him
05 Recovery

Recovery is part of performance.

Distance is not escape when it returns you to the work with better judgment. Walking, travel, quiet and perspective belong to the operating rhythm, not to the aftermath of burnout.

Put it into practice

Put recovery on the calendar before fatigue makes the decision for you.

Jon Riesel laughing in a blue suit
06 Joy

Leave room for joy.

A life optimised only for output eventually loses the reason it was built. The strongest systems create room for laughter, people, food, places and the moments no dashboard can measure.

Put it into practice

Protect one part of the week that exists because it makes life feel alive.

Field Notes · Five live questions

Five fields I keep watching.

Source-backed notes across neurotech, AI and robots, wellness destinations, longevity products and the founder field log.

Open Field Notes
01 Daily draft

Neurotech

The practice behind the signal

Measured meditation, neurofeedback and human performance without turning curiosity into a medical claim.

Open Field Notes
02 Daily draft

AI + Robots

From intelligence to action

Agents, robotics and the operating boundaries required when software can change a real system.

Open Field Notes
03 Daily draft

Wellness Places

A week worth travelling for

Clinics, retreats and destinations evaluated for programme structure, evidence, experience and follow-through.

Open Field Notes
04 Daily draft

Longevity Shelf

What earns a place

Products evaluated across use case, supplier, rights, safety, claims, data and fulfilment before they enter the shop.

Open Field Notes
05 Daily draft

Founder Field Log

London, food and the build

The personal operating notes connecting trains, parks, kitchens, meetings and the current project universe.

Open Field Notes

Every article starts as a source-backed draft and is reviewed before publication. No medical promises, invented partnerships or blind auto-publishing.

Build the next operating layer

Build the business that remembers how to run.

Start with the system creating the most friction today. We will turn it into a clear, governed and measurable operating flow.

Work with Jon Explore the services